An old advert from America that portrayed white skin and hair as better than that of Black people has surfaced and is causing a great stir.
The video was sighted by rashgh.com on the official social media handle of Falla In Versace. The account published the video with the tag:
This is an ad in the 1970s. Black women being told dark skin & kinky hair is ugly & lighter skin & straight hair is beautiful. The self hat3 has been passed on from generation to generation.
Any black woman who wears a weave/wig or straightens her hair & bleaches hat3s herself. READ ALSO: True Black Beauty: African model with deep Black skin breaks the internet with stunning photos
Watch the full video below:
In the advert, Black women were captured in very sad moods, painting the picture that they did not like how they were looking and needed a solution.
A male voice in the background then speaks about the solution the Black women need, assuring them of getting a lovelier and lighter skin by using the products.